What’s Your Story?
Saturday, October 18, 2025 | 10:00 am - 12:00 pm
Tribe Square, Entrepreneurship Hub
What’s Your Story?
A Hands-On Workshop to Craft the Narrative Behind Your Startup
Date: October 18
Time: 10 AM – 12 PM
Location: William & Mary Entrepreneurship Hub
Hosted by: Francis Lyons & Jason Ross
Walk away with a pitch, a short launch video, and storytelling tools you can use immediately.
In business, the best story wins. Whether you’re launching a startup, pitching investors, or driving innovation from within, your ability to craft and communicate a compelling narrative sets you apart.
Join us for "What’s Your Story?" a high-impact, hands-on workshop led by powerhouse W&M alumni Francis Lyons and Jason Ross, creatives and founders behind top ventures in tech, media, and entertainment.
Discover how to turn your startup idea into a story that resonates with customers, investors, and collaborators. Because in today’s world... no story = no startup.
What to Expect:
- Opening remarks from Graham Henshaw, Executive Director of the W&M Entrepreneurship Hub
- Fireside chat with Francis & Jason on how story drives startups from seed to scale
- Interactive sessions to:
- Craft your team’s origin story
- Build a clear, confident elevator pitch
- Record a short video to launch your idea
- Team presentations, live Q&A, and real-time peer feedback
- Networking reception to close the event
Who Should Attend?
- Students building or growing startups
- Founders, creators, and innovators at any level
- Aspiring entrepreneurs ready to lead with clarity and influence
Whether you’re refining your pitch or discovering your voice, this workshop will help you unlock the power of narrative to fuel your entrepreneurial journey.
Space is limited—reserve your spot now.
Come ready to create, collaborate, and connect.